Emilia George is a lifestyle brand that designs and curates everyday essentials and occasion-worthy indulgences to celebrate all moms. My partner Morgan and I developed a punchy, modernized brand identity that sets them apart from the softer, maternity-focused crowd. Here, moms are the priority, not an afterthought.
For motherhood & celebrates all chapters of motherhood waiting to unfold.
Note: Conceptual photography. Rights not owned.
Agency: The Working Assembly
Creative Director: Jolene Delisle
Senior Copywriter: Jennie Mason
Senior Studio Designer: Morgan Stephens
